Maketing Communications Manager at The Money Channel Consulting

  • România, București
  • România, București
  • Romania, București
  • Romania, București
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  • Ultima actualizare: 27-05-2013
  • Numar referinta: 75992

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  • Last update: 27-05-2013
  • Reference number: 75992


  • September 2008 - Present

    Maketing Communications Manager, The Money Channel Consulting

    • București, Romania
    • Full time
    • Work domain - Marketing: Marketing

    -	Coordinates campaigns and communications through all phases of launch and maintenance, including reporting, analysis and optimization;
    -	Responsible for media planning and media strategy; 
    -	Involvement and organization of “The Money Channel – Business Tour”, an itinerant program of debates on priority business topics in the most important business and financial centers of Romania;
    -	Participation in projects and production activities: Entrepreneur, Economy in 2011, Economy in 2012  and Private Government;
    -	Analyze, review and report on effectiveness of social media campaigns;
    -	Plan and manage all social media activities;
    -	Develop and produce TV commercials;
    -	Coordinating the implementation of PR programmes;
    -	Managing corporate sponsorship programmes;
    -	Building and maintaining positive relations with the others mass media companies;
    -	PR activities – events, partnerships, sponsorships, CSR;
    -	Editing corporate marketing materials;
    -	Administrate de Marketing Budget;
    -	Acting as corporate spokesperson when required;
    -	Local Advertising and Media Budget responsibility;
    -	Managing the relation with the Advertising Agencies;
    -	Drafts and edits press releases and articles to high standard consistent with company messaging and editorial guidelines;
    -	Design and implement promotional campaigns for existing and new programs.;
    -	Act as adviser for senior management;
    -	Undertake a leading role in handling issues/ crisis communication;
    -	Manage daily tactical activities of the marketing department, including event logistics, sales requests and collateral/presentation design, fulfillment and development;
    -	Manage all Internal Communication strategy and activity; 
    -	Creating and delivering internal messages and various internal communication materials;
    -	Manage the intranet site, including generating content;
    -	Manage daily updates, develop and author innovative content, perform maintenance and demand generation fulfillment from the company’s Web site;
    -	Responsible for the Corporate communication for all entities of Realitatea Catavencu Group;
    -	Involved in research projects – brand positioning, retail audit, market data reporting;
    -	Press monitoring;
    -	Creating and developing a fundraising campaign for a NGO;  
    -	Launch Money Consulting on the market;
    -	Identify strategic partnerships;
    -	Building and promote the Money Consulting image;
    -	Develop all communications materials and data base;
    -	Analyzing the market and the competitors;
    -	Negotiate contracts for the production and acquisition of the materials with the various agencies;
    -	Handling the marketing Budget;
    -	Organizing Networking Events and Business Roundtables;
    -	Develop event concepts, taking into consideration the target audience and brand requirements;
    -	Establish the location of the event, inspect and evaluate meeting space, lodging and related venues and services to ensure a consistently high standard of quality;
    -	Coordination of the event team before/ during the event and conduct follow-up meetings;
    -	Develop and maintain strong business relationships with resource and service providers, including: televisions reporters, news papers reporters, photographers, websites coordinators, hotels, conference centers, restaurants, ground and air transportation companies, destination management companies, caterers, entertainment companies, stage, lights, sound, bands, etc.;
    -	Part of Entrepreneur Project – the best integrated media project in the world in 2009 according to the World Association of the Newspapers (WAN IFRA);
    -	Develop existing and new business line with the business plan of the company;
    -	Constantly look for new business opportunities; drive new business by leading innovative and creative pitches/ presentations;
    -	Coach team members;
    -	Project manager and estimates operator cost in projects funded by the Ministry of Tourism and Ministry of Environment and Forests;
    -	 Preparing materials for supporting economic analyzes for the price of goods and services;
    -	 Cooperation with the accounting department, financial and economic.;
    -	 Distribution and tracking spending on contracts and projects in progress;
    -	 Involvement in rebranding campaign for Electrica SA.

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