Digital Client Service Director at SC Grey Worldwide Romania SRL

  • România, București
  • România, București
  • Romania, București
  • Romania, București
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  • Ultima actualizare: 27.01.2014
  • Numar referinta: 102575


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  • Last update: 27.01.2014
  • Reference number: 102575


  • July 2012 - November 2013

    Digital Client Service Director, SC Grey Worldwide Romania SRL

    • București, Romania
    • Full time
    • Work domain - Marketing: PR,Advertisement

    •	Coordinating the digital Client Service department to long term profitable and performance driven client relationships
    •	Responsible for the agency`s digital resource management and positioning Grey as a wishful workplace for young talent in digital
    •	Tracks overall agency workload of resources to ensure optimum delivery to clients
    •	Support and advice clients in digital communications decision making process
    •	Track and manage agency profit goals and market place competitiveness
    •	Coaching and guidance for digitalization of the account management community
    •	Identify opportunities and innovation areas for digital work of the agency working closely with Creative Director
    •	Driving new business and directly support Agency Management in achieving business plan
    •	Work together with Creative Director to identify and develop award winning ideas

  • January 2012 - July 2012

    BRAND MANAGER , Antena Group

    • București, Romania
    • Full time
    • Work domain - Marketing: Marketing

    •	Briefing & coordinating the internal communication & promo team 
    •	Coordinating the brand communication with the station strategy and identity
    •	Brand yearly planning to achieve the objective in TV audience
    •	Supervise & support the production process to keep the brand`s characteristics 
    •	Budgeting, negotiate and approve the costs for all marketing activities along the year
    •	Coordinate the flow between marketing and show production team to supply all the branding materials needed
    •	Coordinate the PR communication for all the brands and stars involved in the show
    •	Propose & develop relevant tactics to increase results on the run 

  • November 2010 - January 2012


    • București, Romania
    • Full time
    • Work domain - Marketing: Marketing

    •	Brand planning for online communication support, shaping, approving and implementing
    •	Following the brand objectives and maximize the business results it with efficient digital projects 
    •	Align and integrate online brand channels with the TV products 
    •	Online support for all the shows in the Antena 1, Antena 2 and Euforia grid
    •	Supervise the online creative and development process all the way to keep it in line with the brand plan
    •	Responsible for transferring and integrate the web content team from Intact Interactive to Antena TV Group, serving all the TV stations web publishing interests
    •	Effectively coordinate the work flow with all the needed suppliers in order to achieve the best results
    •	Team management and leadership in order to create and implement breakthrough campaigns and projects
    •	Track performances of all the campaigns and adjust it all the way in order to achieve the best ones
    •	Propose and implement new online products
    •	Budget plans for Antena Group Web Department
    •	Develop new online partnerships to get better exposure of the brands on different channels
    •	Supervise the online advertising sales process

  • April 2009 - November 2010

    ACCOUNT DIRECTOR , MRM Worldwide Romania

    • București, Romania
    • Full time
    • Work domain - Marketing: Advertisement

    Accounts: The Coca-Cola Company (Coca-Cola, Coca-Cola Light, Coca-Cola zero, Fanta, Sprite, Burn, Cappy, Nestea, Schweppes, Illy), Nescafe, L`Oréal, Mastercard, Kandia, Altex, Media Galaxy, Labormed
    •	Accounts planning, shaping and driving interactive brand plans for all year
    •	Developing and managing integrated communication campaigns
    •	National consumer promotional activations with digital components;
    •	Overall supervising of client servicing the agency’s clients on all aspects of business;
    •	Strategy development and creative thinking supervising in reaching the client’s briefs 
    •	Following the brand and business objectives and maximizing the consumer experience through the digital creative and strategic proposals;
    •	Team management and leadership in order to create and implement breakthrough campaigns and projects;
    •	Responsible for identification, planning and implementation of the optimum online tools for the brands in the portfolio in order to achieve the maximum impact on target consumers and reach the desired brand attributes and clients business results;
    •	Track performance of specific initiatives and of overall project
    •	New business pitching and development

  • May 2007 - April 2009


    • București, Romania
    • Full time
    • Work domain - Marketing: Advertisement

    Accounts: Danone (Activia & Actimel), L`Oreal, Palmolive, Piraeus Bank, Bayer, Porsche Romania, Cosmopolis, TetraPack, Springfield, Caelum development, AeroTravel, Arval 
    •	Identify clients needs, understand the goals of the owners and the business to achieve a good online presence
    •	Keep all team members informed of relevant information (through internal brief), delegate work as appropriate
    •	Coordinate the projects in order to respect deadline and client demands
    •	Offer support and consultancy for clients and also other parties involved along the project
    •	Effectively managing the day to day account portfolio along with the Account Executive in meeting the client’s needs;
    •	Collaborate with all ATL departments in Tempo, to leverage brand initiatives, combining traditional and new media consumer outreach
    •	Ensuring excellence and innovation in execution and proposals
    •	Ensure communication budget compliance
    •	New business activities to increase sales 

  • March 2006 - May 2007


    • București, Romania
    • Full time
    • Work domain - Marketing: Advertisement

    Accounts: Bancpost, Piraeus Bank, Lipton, Euroclinic, Romano-American MBA, Interamerican, ESOP, Tiriac Imobiliare, Eden SPA, Porsche Romania
    •	Plan and coordinate all the projects in the implementation and development phase 
    •	Ensure technical briefing and debriefing for the team along with each project
    •	Support the Client service and Creative department with production costs, timings and feasibility evaluations
    •	Handle, maintain and develop the Email Marketing software along with all client`s data bases and campaigns  
    •	Ensure all necessary information and materials in the implementation process
    •	Coordinate and manage all human resources activities in the department, including recruitment, employee relations, remuneration 
    •	Evaluation and reports of each project periodically 

  • May 2005 - March 2006


    • București, Romania
    • Full time
    • Work domain - Marketing: Advertisement

    Accounts: UPC, Citroen, Ford, CODECS,Tiffosi, Motoractive, KFC & Pizza Hut, Romexpo, Colliers, Lafarge, OTP
    •	Managing the day to day account portfolio in meeting the client’s needs
    •	Initiate and develop digital projects creative proposals, programs implementation and execution for the accounts portfolio
    •	Coordinate monthly email marketing campaigns
    •	Data base mining, development, targeting and maintenance
    •	Support for the internal team with briefs, meeting reports, timings and presentations
    •	Testing and validation of each digital project before launching
    •	Reporting on the results of each project periodically 


  • 2005 - 2007

    Master's degree, National Academy for Economic Studies

    • București, Romania


Driving license
  • B

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