in charge of all marketing related aspects for all commercial sales channels in the three countries: • Promotions • Ensuring marketing materials (prints, promotional items, presentations) • Organizing customer events • Conceiving, implementing and coordinating media campaigns • Keeping contact with the media and PR agencies and other suppliers • Approx. annual budget figure – 500.000 euro • Starting February 2011, I had local support in Bulgaria, that person reporting directly to me Main achievements: • Initiating and coordinating a local promotion, in the 3 countries, that has increased the volumes with approx. 25% versus the same period in the previous year • Organizing the official opening, through a press conference, of the first filling station dedicated solely to transporters • Romania and Bulgaria- implementing of a new long term marketing concept in the lubricants field, supported by a prize promotion and media campaign (2010-2011) • Organizing and implementing an online game prize promotion in Serbia • Organizing a promotion that has as a result 15% volume increase • Organizing the work procedures with the new Brand Partners, in the agriculture field
assisting the Head of Commercial and coordinating the department’s activity: • Assisting the Head of Commercial Division in scheduling and performing of daily activities • Receiving customer complaints and inquiries and forward to the responsible persons from Commercial Department • Organizing Commercial team events • Coordinating training and professional development activities of Commercial Division employees • Developing and maintaining a centralized situation regarding the department's staff Main achievements • creating a unitary training system for the department (approx 90 people), on the lowest costs possible • maintaining the lowest possible number of suppliers overdue invoices
Petrom program which implied: • Power of Positive Attitudes training course • Filling Station practical activity • Cards & CRT Dept. Sales Support • Direct Sales Dept. Sales Support Main achievements • Reorganization of the administrative activity of the Direct Sales Department, working out procedures to reveal certain costs, and also to have a better monitoring of the sales representatives' activity.
Volunteer and Anti Racism Campaign Coordination