48638

PR Manager at AutoItalia Group

  • România, București
  • România, București
  • Romania, București
  • Romania, București
Deblocheaza date contact
Traduceri ale CV-ului
30%
  • Ultima actualizare: 14.11.2012
  • Numar referinta: 48638

Aptitudini

Permis de conducere
  • B

Limbi straine

Engleza
Avansat
Franceza
Incepator
Italiana
Mediu
Romana
Nativ
80%
  • Last update: 14.11.2012
  • Reference number: 48638

Experience

  • August 2005 - October 2012

    PR Manager, AutoItalia Group

    • București, Romania
    • Full time
    • Work domain - Technicians: Automotive

    - Initiating and developing communication strategies, creative concepts, various projects, online and offline
    - Management of budgets, tactics, branding, fees and contracts 
    - Developing and maintaining Media Relations and partnerships 
    -  Storyboarding and message development involving editing and DTP supervision
    - Obtaining maximum positive coverage of company messages and brands in all media channels: print, online, social media, TV, Radio 
    - Creative writing: press releases, advertising, web content, newsletters, company magazine, speeches, presentations and profiles, interviews, cover stories 
    - Managing websites creation or rebranding, online strategies that include search engine optimization, keyword search and social media 
    - Plan, organize, execute and manage events like press conferences, tradeshows, customer and partner events, TV Shows, product launches and other corporate events. 
    - Coordinating CSR initiatives 
    - Maintaining the internal communication with the Italian PR Head Office and the network dealership
    - Preparing analysis, reports and overviews of the market and the campaign visibility 
    - Managing crises situations
    

  • August 2003 - August 2005

    PR Account Executive , Red Apple Communication

    • București, Romania
    • Full time
    • Work domain - Marketing: PR,Advertisement

    - Responsible for planning, organizing and promoting press and public events for some of the main clients: Anonimul Foundation, the Prometheus Club, GfK Romania, Humanitas Publishing House, Bang and Olufsen, SAP
    - Researching, writing and distributing press releases to targeted media 
    - Managing data bases, budgets and follow up
    - Evaluating media coverage 
    - Liaising with journalists and generating press coverage for the agency’s clients
    

Education

  • 2004 - 2006

    Master's degree, Academy of Economic Studies - Bucharest (ASE)

    • București, Romania
  • 1999 - 2003

    Bachelor's degree, University of Bucharest

    • București, Romania

Skills

Driving license
  • B

Foreign languages

English
Advanced
French
Beginner
Italian
Intermediate
Romanian
Native